PLAN OF ACTION

 

OF THE BSEC WORKING GROUP

ON COOPERATION IN TOURISM

 

1 July 2018 – 30 June 2020

 

Country-Coordinator: REPUBLIC OF TURKEY

 

 

1. GENERAL OBJECTIVES:

 

Taking into consideration BSEC’s open structure for international cooperation and growing international interest in the BSEC Region, it becomes more and more important to boost the tourism market in the BSEC Member States.

As indicated in the UNWTO’s working document Tourism in the BSEC, “tourist arrivals in BSEC grew faster than the world average over the last two decades” and “BSEC destinations account for 14% of Europe’s economy.” This can also be observed from 115 million international tourist arrivals and 57 billion US Dollars of international tourism receipts established in the region. Therefore, it is very important to take necessary actions to further promote tourism, develop tourism attraction strategies and strengthen bilateral, multilateral and international connections of the BSEC member countries.

Taking into consideration the Goal 8 of the “BSEC Economic Agenda: “Development of Tourism and Protection of Cultural Heritage” also giving prior attention to the sustainability of tourism in promoting economic developments, investments, mutual understanding and cultural exchange we would like to submit the following Plan of Action which is believed to present an applicable framework and forms a firm basis for further developing our co-worker position in the tourism field and to explore the possibilities for future cooperation in the region for the period 2018-2020:

·           Promoting the BSEC Region as one of the leading tourism destinations of the world.

·           Further strengthening cooperation between the Member States in the field of tourism, including enhancing dialogue on facilitation of visa procedures.

·           Ensuring sustainable tourism development by adopting green growth strategies that will enable economic expansion while preserving natural and cultural heritage.

·           Promoting new tourism packages for the BSEC Region.

·           Promoting joint marketing campaigns of the BSEC Member States, inter alia, by participating in international tourism exhibitions, fairs and festivals.

·           Promoting innovation and entrepreneurship in the tourism sector emphasizing the need to explore in a systematic way the potential of the Region.

·           Encouraging Cultural tourism/Cultural routes projects in the Black Sea Region and their implementation:

-        Promotion of Cultural Tourism Destinations in Black Sea Region;

-        Identification and promotion of cultural tourism routes in each country.

·           Exchanging statistical information on tourism activities of the BSEC Member States.

·           Examining the option for creating a web portal of internship possibilities in the BSEC Member States for students and graduates interested to pursue their careers in tourism and hospitality sectors.

·           Exploring the possibilities of organizing on-the-job training programs for accommodation and refreshments sector among the BSEC Member States.

·           Development of joint projects between the Travel Agents Association of Turkey (TURSAB) and the Association of Travel Agencies of BSEC Countries establishing
a network among the tourism professionals, travel agencies and associations of the BSEC Member States.

·           Encouraging the joint projects and actions particularly in the field of cruise tourism within the scope of presenting the “Black Sea Route” to the world market, which has not yet been discovered in terms of cruise tourism by promoting yacht and cruise destinations in Black Sea Region.

·           Promotion of the arrangement of joint programs at distant destinations recognizing the necessity to enrich and diversify Tourism products in order to attract tourists from also from the outside of the region.

·           Within the framework of Memorandum of Understanding between BSEC and UNWTO:

-        Encouraging the organization of seminars, joint training programmes in the field of tourism for the participation of the BSEC Member States;

-        Enhancing the collaboration with the UNWTO on a number of projects that are underway or in the pipeline within context of the UNWTO “Silk Road Program” in which ten of twelve BSEC Member States are already participating.

·       Maximizing the regional dimension of the cooperation in the field of tourism among the BSEC Member States by formation of regional platforms and networks on gastronomy and wine tourism, film-induced tourism as high-value forms of special interest tourism and niche tourism areas of rural tourism, agro tourism and maritime tourism.

 

2. LIST OF ACTIVITES AND JOINT PROJECTS:

 

a) Activities (planned and ongoing)

·       Organization of the International Conference on Attracting Cruise Tourism in the Black Sea and in the Eastern Mediterranean in cooperation with BSEC PERMIS and UNWTO (Istanbul, 2019 - TBC).

·       Organization of a Seminar on “How to More Effectively Attract Chinese and Indian Tourists to the BSEC Region” in cooperation with BSEC PERMIS and UNWTO (Istanbul, 2019 - TBC).

 

b) Joint projects (planned and ongoing)

 

·       Consideration of a possibility to start a Project on Development of Cruise Tourism based on Fast Track Cooperation:

-        Creation of a common cruise product which will unite the Black Sea Region ports.

-        Promotion of Yacht and Cruise Destinations in the Black Sea Region.

·       Design of the Project “Joint initiative to promote common tourist products in Black Sea Region”.

-        Creation of joint tourist products of:

§  Gastronomy, wine and film-induced tourism;

§  Cultural tourism;

§  Rural, agro, maritime tourism;

§  Exhibitions, tourism fairs and other events with regard to active types of tourism. 

·     Joint Meeting with the BSEC Working Group on Culture to undertake other projects on Cultural tourism / Cultural routes.

 

3. MEETINGS OF THE WORKING GROUP:

 

1st Meeting

BSEC HQ, Istanbul, 2 November 2018 – consideration and approval of the Plan of Action.

 

2nd Meeting 

BSEC HQ, Istanbul, April 2019 (TBC) – consideration of concrete project proposals.

 

3rd Meeting  

Ankara, October 2019 (TBC) – consideration of concrete project proposals.

 

4th Meeting

Istanbul, May/June 2020 (TBC) – consideration and approval of the evaluation report of the Country-Coordinator and finalization of draft documents for a Meeting of Ministers in Charge of Tourism of the BSEC Member States.

 

 

4. MINISTERIAL MEETINGS:

·       Meeting of the Ministers in Charge of Tourism of the BSEC Member States (Istanbul, May/June 2020) – adoption of a Declaration.

 

5. RELEVANT EVENTS:

 

  • 8th UNWTO International Meeting on Silk Road Tourism (Thessaloniki, Greece,
    10-12 October 2018).
  • 3rd UNWTO/UNESCO World Conference on Tourism and Culture (Istanbul,
    3-4 December 2018).
  • International Conference on Attracting Cruise Tourism in the Black Sea and the Eastern Mediterranean (Istanbul, 2019 - TBC).
  • Seminar on “How to More Effectively Attract Chinese and Indian Tourists to the BSEC Region” (Istanbul, 2019 - TBC).

 

6. COOPERATION WITH OTHER BSEC BODIES:

 

a) Other Working Groups:

 

·       BSEC Working Group on Culture – Consideration of Cultural tourism / Cultural routes projects.

·       BSEC Working Group on Transport – Development of Cruise Tourism.

 

b) Related Bodies:

 

·       PABSEC Cultural, Educational and Social Affairs Committee;

 

·       International Centre for Black Sea Studies (ICBSS).

 

7. COOPERATION WITH BSEC OBSERVERS AND PARTNERS:

 

Cooperation with UNWTO in organizing:

 

·       International Conference on Attracting Cruise Tourism in the Black Sea and Eastern Mediterranean (Istanbul, 2019 - TBC)

 

·       Seminar on “How to More Effectively Attract Chinese and Indian Tourists to the BSEC Region” (Istanbul, 2019 - TBC)

 

 

ANNEX I

 

 

LIST OF REPRESENTATIVES/NATIONAL CONTACT POINTS

Mrs. Elif Bilge ÇETİN

Culture and Tourism Expert

Ministry of Culture and Tourism

E-mail: ebilge.cetin@gmail.com

Tel: +90 (312) 470 79 07

 

 

Ms. Esra MERT

Culture and Tourism Expert

Ministry of Culture and Tourism

E-mail: esra.mert@kultur.gov.tr

Tel: +90 (312) 470 79 18

 

 

Mrs. Başak ÖNSAL DEMİR

Coordinator

Ministry of Culture and Tourism

E-mail: basak.onsal@kulturturizm.com

Tel: +90 (312) 470 79 03